The talk of the media town has been this ad in Ceylon Today. As you open it, the back page has a small light-activated speaker that reads you a pitch for Sadaharitha plantations. If you want to buy some sandalwood trees. The ad itself is pretty cool. It makes the newspaper a bit fatter and confused me as I was walking as the speaker kept coming on. The lady at the kade said she also wondered what was going on. All in all it’s a good gimmick, albeit probably expensive. I don’t think the soothing voice adds too much intrinsic value, but it is novel.