ODEL is Sri Lanka’s main department store (that and House Of Fashions). They also used to run the only real fashion photography. Sadly, their advertising has now gone to the dogs.
Literally. ODEL used to feature great Indian and Sri Lankan models wearing, you know, interesting clothes. Now their marketing is dominated by the owner’s dog, in cartoon form. Either that or black and white pictures of western celebrities copied from the Internet (inside branches). It’s kinda depressing.
There was a time when the clothes shop advertised clothes and fashion, with pretty girls. Now, if I remember correctly, there’s some stock image of a white guy in polo clothes on the main billboard and cartoon graffiti of dogs on the walls. It’s kinda wack.