Cowboys And Aliens, coming soon at the Liberty Lite.
The Liberty Lite is supposed to be a different sort of theatre, nestled behind the Liberty in Colpetty. Is it?
Word on the street was that Liberty cinemas was using a niche in their property to open a niche theatre. Recent movies, decent picture and sound. The model Majestic followed for their physical niche was to simply move the main film over into a 10 ft wide space that smells of pee. So this is definitely a better idea.
I finally went yesterday (to see Super 8) and I must say that I like their upcoming movie selection – Cowboys And Aliens, Rise Of Planet Of The Apes and I think Murder 2 (Bollywood, with a Sri Lankan actress). That said, the sound and projection are mediocre at best (sound is actually quite bad, crackle like the ocean) and the theatre was empty. I fear this business model will not last.
Just like the default trishaw driver’s ringtone is now ‘Broken Angel’, whatever commodified crap America produces will likely be popular here. With movies, stuff like Thor (decent) or Transformers (dreck) will be popular and things like Super 8 or Cowboys And Aliens likely will not. I loved Super 8, but our 7 o’clock showing only had like 10 people in it, half of them foreign. The theatre seems to seat around 100. It’s fine for watching, but they can’t be making money.
For my sake, I hope they do. Really looking forward to Cowboys And Aliens.